Storytelling & Message Development
Bobby Rettew works with clients to create video based solution that empowers the audience to build conversations and communities around the message. The most important part of developing the message is to understand the Rhetorical Triangle, to build context for the message. This is done by identifying all three points of the triangle (Audience, Purpose, & Delivery), then through this analysis the message can begin creation, production, and implementation. Each point is extremely important, but the most palatable is the delivery method(s). The message can be delivered using many delivery methods or distribution points: video based web development, television, email, social media outlets, and blogs.
Did you know that Bobby Rettew has worked with NBC's Bob Dotson to tell a story that spans over 25 years, one with many layers connected with a single "red-string." You should ask him about that story!
